Last updated: 3 September 2026
About this notice
Relational Life Institute, Inc. (“RLI”, “we”, “us” or “our”) uses cookies, local storage, pixels and similar technologies on the Directory. This notice explains what these technologies are, who provides them, why we use them and how long they remain on your device.
Our contact details are:
Relational Life Institute, Inc. 291 Nahanton Street Newton, Massachusetts 02459 United States Email: support@relationallife.com
For wider information about how we use personal information, see our Privacy Notice.
Your choices
Necessary technologies are used to operate and protect the Directory and cannot be switched off through the cookie preference tool. Analytics and advertising technologies are off unless you consent to the relevant category.
When the banner appears, you can Accept All, Reject All, or select Customise to choose categories. Accept and Reject are presented together. You can change or withdraw your choice at any time using the persistent Consent Preferences control. Withdrawing consent stops future non-essential processing but does not make earlier processing unlawful.
You can also block or delete cookies in your browser. Blocking necessary technologies may prevent parts of the Directory from working correctly.
Necessary technologies
These technologies support security, consent choices and core website functions. They do not require consent, but we still explain them here.
| Technology |
Provider |
Purpose |
Duration |
cookieyes-consent |
CookieYes |
Records your cookie choices and a pseudonymous consent identifier so that the Directory can remember and demonstrate your choice. |
1 year |
__cf_bm |
Cloudflare |
Supports bot detection and protects the Directory from malicious traffic. |
30 minutes after continuous inactivity |
elementor (local storage) |
RLI / Elementor |
Supports the site’s content and interface runtime. |
Persistent until cleared |
elementor (session storage) |
RLI / Elementor |
Supports the site’s content and interface runtime during the current browser tab session. |
Browser tab session |
wpEmojiSettingsSupports (session storage) |
WordPress |
Checks whether the browser can display emojis correctly. |
Browser tab session |
jetPopupData (local storage) |
JetPopup / Crocoblock |
Stores first-party popup availability and display state used by the Directory contact-form interface. It is not used for analytics or advertising. |
Persistent until cleared or replaced by the site |
| Google Tag Manager |
Google |
Loads the consent-controlled tag configuration. It must not load non-essential tags before the corresponding choice. |
Page request; no separate persistent browser storage observed |
| Cloudflare Turnstile |
Cloudflare |
Protects the therapist contact form from automated abuse and is loaded only when that form is requested. |
Form interaction; no separate persistent browser storage observed in C1 testing |
Analytics technologies
These technologies help us understand how the Directory is used. They are used only after you consent to Analytics.
| Technology |
Provider |
Purpose |
Duration |
_ga |
Google Analytics |
Distinguishes visitors and supports visitor, session, campaign and site-usage reporting. |
1 year, 1 month and 4 days |
_ga_* |
Google Analytics |
Stores and counts page views for the Google Analytics property identified by the suffix. |
1 year, 1 month and 4 days |
AMP_* |
Amplitude |
Stores a pseudonymous user identifier and session information for product-usage analytics. |
1 year |
AMP_MKTG_* |
Amplitude |
Stores campaign-attribution information for product-usage analytics. |
1 year |
AMP_unsent_* (local storage) |
Amplitude |
Temporarily queues analytics events that have not yet been sent. |
Persistent until sent, cleared or replaced |
optimize_uuid |
Mida |
Stores a pseudonymous visitor identifier for website experiment assignment and measurement. |
1 year |
_abcache (local storage) |
Mida |
Caches experiment configuration and assignment data used by the Mida testing unit. |
Persistent until cleared or replaced by Mida |
_abcache_ts (local storage) |
Mida |
Records when the local Mida experiment cache was created or refreshed. |
Persistent until cleared or replaced by Mida |
_mida_bot (session storage) |
Mida |
Records the Mida unit’s session-level bot-detection result. |
Browser tab session |
md_pending_events (session storage) |
Mida |
Temporarily queues Mida experiment events during the current browser tab session. |
Browser tab session |
mida_event (session storage) |
Mida |
Stores session-level Mida experiment-event state. |
Browser tab session |
| Mida experimentation loader |
Mida |
Loads the Directory’s consent-controlled website-experiment and measurement unit. |
Page request; related Mida cookie and browser-storage lifetimes are listed above |
| FingerprintJS / BotD signals |
FingerprintJS, loaded by Mida |
Reads browser and device signals for the Mida unit’s bot detection and experiment measurement. |
Request-level access; related Mida storage lifetimes are listed above |
Advertising technologies
These technologies measure campaigns, link visits to conversions or support advertising personalisation. They are used only after you consent to Advertisement.
| Technology |
Provider |
Purpose |
Duration |
_gcl_au |
Google Ads / Google Tag Manager |
Measures advertising effectiveness and conversions. |
3 months |
test_cookie |
Google / DoubleClick |
Checks whether the browser supports cookies for advertising services. |
15 minutes |
_gcl_ls (local storage) |
Google Ads / Google Tag Manager |
Stores advertising-click information for conversion linking. |
Persistent until cleared or replaced by Google |
_fbp |
Meta |
Distinguishes browsers and records interactions for advertising measurement and delivery. |
3 months |
lastExternalReferrer (local storage) |
Meta |
Stores the previous external referrer used by Meta’s advertising measurement tools. |
Persistent until cleared or replaced by Meta |
lastExternalReferrerTime (local storage) |
Meta |
Stores the time associated with the previous external referrer for Meta advertising measurement. |
Persistent until cleared or replaced by Meta |
referral_page |
Ontraport |
Stores the referring page for marketing attribution and conversion tracking. |
1 year, 1 month and 4 days |
sess_ on the Directory |
Ontraport |
Stores a first-party visitor-tracking session used to link visits and conversions for marketing attribution. |
1 year, 1 month and 4 days |
vid |
Ontraport |
Stores a visitor identifier used to recognise repeat visits and attribute conversions. |
1 year, 1 month and 4 days |
lastvisit |
Ontraport |
Stores last-visit information for marketing attribution and conversion tracking. |
1 year, 1 month and 4 days |
mr_src on tracking.ontraport.com |
Ontraport |
Stores source/referral information for marketing attribution. |
6 months |
sess_ on tracking.ontraport.com |
Ontraport |
Stores an Ontraport third-party visitor-tracking session used for marketing attribution. |
6 months |
Other analytics technologies
Not every storage or access technology creates a conventional cookie. The Mida loader and its FingerprintJS/BotD child dependency are blocked before consent, after Reject All and after Analytics is withdrawn. Their request-level lifetimes and the related cookie and browser-storage lifetimes are listed above.
Changes to this notice
We will update this notice when the technologies, providers, purposes or durations materially change. The date at the top will show when it was last updated. A fresh scan and consent test are required before a changed technology is released.
Contact
Questions about this notice or your privacy choices can be sent to support@relationallife.com.